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Friday 18 July 2008

Photography and Videography

The wedding photographs preserve forever the magnificence and magic of your wedding day. Your wedding video, on the other hand, tends to capture those precious and often spontaneous moments that defy the limitations of still photography.

Take the time to carefully select both the wedding photographer and videographer. Remember, these are the people who are in charge of recording your precious memories. Remember, you can click on the links for worksheets to help you with each step.

The Photography

Kisses and Makeup
The bride's makeup needs to be a little brighter and bolder for wedding photos. Makeup tends to photograph less intense than it appears in real life, so she may want to go with a darker red lipstick or a deeper blush. The photographer, a makeup salesperson, or a qualified makeup artist can give her tips on makeup for photography.

Amazingly enough, the couple can plan, delight in, and obsess about their wedding day for 12 months, and then -- poof! -- everything's over before they know it. Even though the guests will appreciate every effort you both took to make this a memorable day, you both may find yourselves barely able to remember the menu, let alone the white roses at the end of the aisle.

For these reasons and a million more, your photographer will eventually (say, on your fifth wedding anniversary) become one of the most important persons to have attended your ceremony and reception.

Choosing a Photographer

Do your homework. Ask recently married couples for recommendations. Take a lot of uninterrupted time to study a photographer's portfolio. Look for technical skill, including clear, well-lit photos. Study the bride's and groom's faces: Was the photographer able to capture that nano-second where the bride's eyes expressed the love in her heart rather than the butterflies in her stomach? Despite being posed, do the traditional shots still have a sense of candid happiness, or do they seem flat and unanimated? Does the photographer use multiple-image, split-frame, or other creative techniques?

There are important questions for you both to ask during initial interviews with photographer candidates, such as the rate per hour, extra potential costs, photographer's attire, and number of assistants to be used. There are also definite ways to make the search for a photographer a little easier. For example, you should:

  • Start early. The best photographers are booked months in advance. Since you want plenty of time to interview and review more than one photographer, it's best to begin this task as soon as possible.

  • Ask to see friends' and relatives' wedding albums. Recommendations are great, but actually seeing the photographer's work is better still.

  • Attend bridal fairs. Photographers often have booths at these fairs. You can look at portfolios, collect business cards, and check for available dates. It's also a great way to see several photographers without having to drive all over town.

  • Ask your caterer, florist, and musicians for recommendations. These people are in the wedding business, and they've probably seen it all. Of course, their recommendations will probably be from a different perspective. For example, this photographer did not get in the way as food was served, and that photographer got right in the middle of the dance floor and captured every move. In the end, these are all important viewpoints that the average bride might not know to consider.

  • Interview several choices. You both may think that wedding photographs are all the same, but they really aren't. There are different levels of creativity, talent, and technical skill. After talking to several photographers, you'll begin to understand the differences, and you'll spot the right person.

  • Consider your chemistry with each photographer interviewed. While a photographer's portfolio is his best recommendation, it's also important to consider how you get along with this person. If you both prefer a take-charge, assertive person, look for these qualities during the interview. On the other hand, if you want someone who's laid-back and goes with the flow, watch for this attitude.

  • Consider a photographer's creativity. When reviewing a photographer's portfolio, look for black-and-white treatments, multiple images, and other creative techniques. Don't be shy about making special requests. If a friend's wedding album catches your eye, ask if you can borrow her book and show it to each photographer you interview.

  • Make sure your photographer has wedding-specific experience. Photographers who specialize in animal shots or formal portraits are probably not your best bet. You want someone who understands what a wedding album means.

Getting the Important Shots

If there are people at your wedding who you especially want photographed, make sure the photographer meets these people. Introducing the photographer to your great-grandmother is a nice responsibility for your maid/matron of honor. And be sure to make these special requests clearly known before the wedding day.

Wedding Photography Trends

Private Video Moments
Some creative couples like to capture "private" chats on film, catching a moment in time when special thoughts are extended between family members. These can be scheduled chats between bride and groom, mother and daughter, or son and father. Topics for discussion could include what the two people mean to each other, how much the bride appreciates the other's help, or sage words of advice.

If planned conversations are too daunting a task, ask the videographer to call special people into a room one at a time to record special messages. They can be from bride to mother, groom to brother, father to future son-in-law, or from any person who wants to send a message to the bride or groom.

Several trends in wedding day photography can make the entire process much more predictable and less stressful. Ultimately, the ideas below can give you more free time on the wedding day.

  • Take the formal shots the day or week before
    your ceremony.
    Yes, the groom will have to see the bride
    in her gown, but the benefits of a calm, unhurried session often outweigh any superstitions! Also, a pre-wedding-day photography session gives you both a true dress rehearsal.

  • Take more candid shots. There is something captivating about well-taken candid photographs. Some great candid opportunities are when everyone is getting ready, between formal shots when everyone is happy and playful, and as the bride awaits her first step down the aisle.

  • Request creative techniques. Black-and-white or black-and-white hand-tinted photos, double exposures, or special filters all offer unique and captivating results.

Once you both have determined which specific shots are important and when you would like the photographer to take these shots, create a photography schedule to keep him or her on track. And while you're at it, make a contact sheet with the details of your wedding package along with basic information about the photographer. This will make sure you and the photographer are on the same page and eliminate any potential for surprises.

The Videographer

Like the photographer, the videographer is responsible for capturing memories. What sets the video apart from the wedding album is that video tends to be more action- and sound-oriented and thus has the potential for being more spontaneous and candid. There's no better way to remember the informal but nonetheless remarkable moments of your day.

Many times, video is the only way to capture the moment you exchange vows, since the flashes for still photographs are sometimes not permitted or wanted during the ceremony. A quiet video camera, unobtrusively set up stage left, allows you to hold those vows forever at your fingertips.

As you both did when selecting photography, interview several videographer candidates, and use friends' wedding videos to help express what you're looking for. Once you find that perfect videographer, create a videography schedule with all the key moments you would like captured plus a contact sheet detailing everything you need to remember about your videographer.

Details, details. There sure is a lot to remember when planning a wedding, isn't there? Let's keep going by learning more about getting the rehearsal, ceremony, and transportation details set on the next page.

Ways to Extend Your Photo Budget
Photography can consume up to 10 percent of the wedding budget. While every penny is worth it, there are a few ways the new couple can eke out a little more for their dollar.
  • Hire an experienced yet independent photographer rather than a studio. Studios have more overhead than independent photographers. And while self-employed photographers may not be able to get proofs done as quickly as a larger studio, they may offer a better price.

  • Skip the genuine leather, gold-embossed album. Cut back on your album cover costs, and you'll have a bigger budget for what goes inside.

  • Don't overlap photo and video requests. If you are hiring a videographer to cruise the reception, you could forgo photographs of every table.
  • Rehearsal, Ceremony, and Transportation

    It's easy to get bogged down in the details of wedding planning -- especially for aspects of the wedding that have so many components, like the rehearsal and the ceremony, and for the more mundane items on your checklist, such as transportation. Remember to keep the overall picture in mind, and always try to add a personal touch to each detail you both plan. Don't forget you can click on the links for worksheets to help you with each step.

    The Rehearsal

    The rehearsalis incredibly important, not only for obvious reasons, but also because it reduces the risk of ceremony surprises, tends to relax the wedding party, and gives his side a chance to mingle with her side. It also makes the reception even more fun and personal.

    The worksheet link above provides a cheat sheet of everything you both need to remember about the rehearsal, including what you both should take along (such as the wine and the marriage license) that you will need on your actual wedding day.

    Rehearsal Party

    The rehearsal party immediately follows the official rehearsal. While the party is traditionally hosted by the groom's family, more and more groom's parents now choose instead to help with the overall reception costs, which, with the exception of the bar bill, were traditionally covered only by the bride's parents.

    The rehearsal party is a chance for the bride and groom to mingle with loved ones and introduce wedding attendants from his family to wedding attendants from her family. It's also traditionally the time for the couple to give gifts to each wedding party attendant.

    Rehearsal parties can run the gamut. They can be quite formal or casual. They can be in a restaurant or a private home. They can include dinner or simply be drinks and appetizers. In other words, anything goes and anything is acceptable.

    All members of the wedding party are included on the rehearsal party guest list, as well as their spouses. All parents, the officiant (and his or her spouse), and the coordinator (if any) are also invited. Some couples also invite other wedding vendors (the musicians, photographer, etc.) and out-of-town guests, but that is entirely optional.

    The Ceremony

    This is the time to acknowledge every fantasy and recall every wedding ceremony that has touched the bride's and groom's heart -- whether the ceremony was your best friend's, your Aunt Mabel's, or a scene on the big screen starring Audrey Hepburn. Indulge yourselves and your most romantic dreams. The only real limitations are budget and size. (In other words, you both want to make sure the ceremony site can hold all of your guests.)

    The Ceremony Site

    Personal Touches
    Even if you both are planning a traditional ceremony, there are still ways to personalize the event:
    • Switch places. Have the officiant stand with his or her back toward the guests while you both face the guests.

    • Consider a small ceremony. The smaller the guest list, the more options you have, such as asking guests to join hands in a circle around the bride and groom.

    • Ask both sets of parents to participate in the processional. Instead of looking at it as the bride's father giving her away, think of it as two families joining together.

    • Let the bride walk down the aisle with the groom. This is often done by older brides, but many young women also choose this option.

    A ceremony does just as much to set the tone of the wedding day as anything else. If the bride and groom belong to the same church, synagogue, or temple and they want a traditional ceremony, choosing the ceremony site is simple. If, however, they want a more unique ceremony or if they do not belong to the same religious organization, then they may need to do a little hunting to find the perfect site.

    There are four general ceremony styles for you both to choose
    from. Each of the four styles has plenty of room for personal expression.

  • Traditional: A traditional ceremony is performed in a church, synagogue, or temple by a religious leader. (A military ceremony is also considered traditional.)

  • Contemporary: This ceremony is most often in a historical building, museum, garden, or along a shoreline. There generally still are seats, an aisle, and a religious officiant.

  • Unique: These "extreme" ceremonies are held underwater, on mountaintops, in the air, or wherever your fantasy leads you. It takes a lot of courage to select this style, and you can expect more than the average number of regrets. If it's your dream, though, go for it!

  • Private: Reserved women fall in love and get married, too -- they just don't want to be on center stage. For these people, a private ceremony at city hall or a small religious site is perfect. They can then have a large party, with lots of mingling and no spotlights, at another time.

No matter how extravagant or simple the couple's dreams are for the ceremony site, it's important they keep track of all the details, including such things as the maximum number of guests, fee involved, and attire restrictions.

Ceremony Costs

There are several standard fees associated with the wedding ceremony. The following areas are all considered normal add-on fees and should be included in the budget. In the end, all of these additional fees add value to your ceremony.

  • Officiant: This is the person who actually performs the ceremony, legally pronouncing you husband and wife. The officiant may be a religious leader at the church, synagogue, or temple where you will hold your ceremony; a religious leader invited to your ceremony site from another church, synagogue, or temple; or a judge or justice. Whoever the person is, there will be a fee (or donation) for the service. Be sure to provide a schedule to the officiant so he or she knows exactly what you have planned for the ceremony.

  • Site fee: There are often additional fees beyond the building in which you hold the ceremony. These are generally for decorative items used to set up the site to your liking or items associated with religious traditions. Some of the add-on fees may include an aisle runner, candelabras and candles (if permitted), the altar or chuppah, knee cushions, canopy, and chairs (if necessary in addition to the pews).

  • Special services: Certain services outside the jurisdiction of your officiant or site manager include cleanup services, parking services, setup services, or tear-down services. These normally have an additional fee.

Wedding Vows

There was a time when the wedding vows were more or less set in stone. Those days, however, are gone. And while that's good news for those who are looking for another way to express their love, it also means one more thing for the bride and groom to worry about. Here are your choices:

  • Traditional vows: If you are having a religious ceremony with traditional vows, there is still room for input. Read through the customary vows to make sure you find nothing contradictory with your beliefs, such as things that you think are outdated or sexist. Consider inserting special readings or poems. Sometimes family and friends are invited to read scriptures or poetry.

  • Self-written vows: Many brides and grooms write their own vows. A few suggestions are to acknowledge the guests and the importance of their presence; explain the qualities you most love about your future spouse or tell your hopes for the future.

The Receiving Line

Stress-Busters for
the Ceremony
It's a fact that the bride and groom will probably be nervous on their wedding day. Here are ways to relieve the stress:
  • Eat before the ceremony.

  • Pay any outstanding balances before the ceremony.

  • Prepare an emergency kit filled with aspirin, a few extra pairs of pantyhose, mints, hair and safety pins, tissues, a sewing kit, tampons, a few energy bars, and so on.

  • Allow extra time for activities. Everything tends to take longer than expected.

  • Whenever possible, delegate.

The receiving line is a special chance for guests to officially meet the bride's and groom's families, as well as an opportunity to personally congratulate the newlyweds. This line is usually formed directly after the ceremony, with guests offering their congratulations as they move on to the reception. It can also be formed so that guests arriving at the reception must first pass through the line. It's perfectly fine to keep conversation brief (yet still somewhat personal).

Transportation

Some might consider limousine service on your wedding day extravagant, but it is a surprisingly affordable luxury -- and an appropriate indulgence when you consider the miles of lace the bride will be wearing. Check out several transportation company candidates before settling on one -- many offer great deals if you both search hard enough.

A limousine can be used both before and/or after the ceremony. For example, the bride and her attendants could take a limo to the church. The couple (and possibly the best man and maid/matron of honor) could also be whisked away to the reception in a limousine. And remember there are several romantic alternatives to a limousine service. For example, the couple may be able to rent an antique car or hire a horse and carriage.

One trend is to find a way to keep the whole wedding party together in transit. This can include anything from renting a trolley (check the Yellow Pages for any local companies) to renting a mini-bus (available through many limousine services). This allows the entire wedding party to have a private post-ceremony celebration together.

Beyond hiring transportation for yourselves and the wedding party, you may want to consider paying for valet parking for your guests. If the ceremony and reception are at a fine hotel, they probably already offer this service -- which you can often secure at a reduced rate. If this service is not part of your ceremony or reception package, consider hiring parking attendants. This is a particularly thoughtful gesture if your ceremony is someplace where street parking is difficult.

You' both have walked down the aisle, exchanged vows, puckered up for the all-important kiss -- and now it's party time! In the next section we will help you both plan your wedding reception.

Say "I Do" With Flair
An unconventional ceremony location -- selected for a personal reason by the bride and groom -- lends a modern and creative touch to the day. If any of the suggestions sound interesting, you both can usually find resources through your city's tourist bureau or chamber of commerce, the Yellow Pages, or local wedding coordinators.
  • Private clubs or hotels: If you select a private establishment, you may need to be a member or have a member's sponsorship.

  • Private homes or gardens: Look for dramatic features, such as a grand staircase or an elaborate garden. If the garden is what attracts you, ask the home owner when the flowers are peaking and schedule your wedding accordingly.

  • Cruise ships or boats.

  • Mountains, parks, or beaches: There may even be an on-site city-owned facility that has rooms to rent for weddings. Try calling the local parks and recreation department.

  • Wineries or orchards.

  • Historical or public sites.

  • Art galleries or museums.

  • Resorts or bed-and-breakfast inns: These are especially well suited for weekend weddings.

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